No Ping Pong Table

Here's a cool article on the CollegeHumor guys who also started BustedTees.

The partners went for a retro design and asked attractive girls they knew or met in bars to model the shirts for online ads, which they promoted under the name Busted Tees. So far, the company has sold about 100,000 T-shirts online, at a profit of $11 each, and another 75,000 through retailers, at a profit of about $2. There were other benefits as well. Mr. Klein, who does design and photography, is now dating one of the models.

Nice.